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	<title>Tom's ads</title>
	<link>https://adstomwrote.co.nz</link>
	<description>Tom's ads</description>
	<pubDate>Sun, 11 Mar 2018 17:16:59 +0000</pubDate>
	<generator>https://adstomwrote.co.nz</generator>
	<language>en</language>
	
		
	<item>
		<title>GIRLS - Break-up Ice Cream</title>
				
		<link>https://adstomwrote.co.nz/GIRLS-Break-up-Ice-Cream</link>

		<pubDate>Sun, 11 Mar 2018 17:16:59 +0000</pubDate>

		<dc:creator>Tom's ads</dc:creator>

		<guid isPermaLink="true">https://adstomwrote.co.nz/GIRLS-Break-up-Ice-Cream</guid>

		<description>
	The popular TV show GIRLS was about to come to an end, and we knew that fans would be devastated. So we consoled them in the same way they've been consoling each other for decades – with delicious tubs of break-up ice cream.


	



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	<item>
		<title>McDonald's - Kiwiburger reunion</title>
				
		<link>https://adstomwrote.co.nz/McDonald-s-Kiwiburger-reunion</link>

		<pubDate>Wed, 31 Jan 2018 19:44:47 +0000</pubDate>

		<dc:creator>Tom's ads</dc:creator>

		<guid isPermaLink="true">https://adstomwrote.co.nz/McDonald-s-Kiwiburger-reunion</guid>

		<description>
	
The Kiwiburger was coming back for its 25th anniversary, so we filmed a little flavour reunion to mark the occasion. Everyone knows it’s the magical combination of beetroot and egg that makes the burger so special and they’re as cosy as ever in this little Kiwiana party.

	


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	<item>
		<title>Westpac - Poppy field</title>
				
		<link>https://adstomwrote.co.nz/Westpac-Poppy-field</link>

		<pubDate>Wed, 31 Jan 2018 19:35:53 +0000</pubDate>

		<dc:creator>Tom's ads</dc:creator>

		<guid isPermaLink="true">https://adstomwrote.co.nz/Westpac-Poppy-field</guid>

		<description>
	
Every year on Anzac day we wear a poppy to commemorate New Zealanders and Australians killed in war. Westpac wanted a way to show their support and give people a moving experience that would connect them with the grave losses suffered in combat. We planted a field of paper poppies, so the act of donating would take you back to the fields of Flanders where so many of our ancestors lie.

	




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	<item>
		<title>McDonald's - Big Mac surprise</title>
				
		<link>https://adstomwrote.co.nz/McDonald-s-Big-Mac-surprise</link>

		<pubDate>Wed, 31 Jan 2018 19:24:58 +0000</pubDate>

		<dc:creator>Tom's ads</dc:creator>

		<guid isPermaLink="true">https://adstomwrote.co.nz/McDonald-s-Big-Mac-surprise</guid>

		<description>
	
Big Mac’s tase good, look good and smell good. For a day in Auckland they also sounded good. This was part of a worldwide campaign where McDonald’s restaurants around the world would give their customers 24 hours of joy.

	

</description>
		
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	<item>
		<title>Lotto - It's more fun with three</title>
				
		<link>https://adstomwrote.co.nz/Lotto-It-s-more-fun-with-three</link>

		<pubDate>Wed, 31 Jan 2018 19:09:04 +0000</pubDate>

		<dc:creator>Tom's ads</dc:creator>

		<guid isPermaLink="true">https://adstomwrote.co.nz/Lotto-It-s-more-fun-with-three</guid>

		<description>
	
Three isn’t a crowd, it’s a party. Lotto was about to launch a new game called Play 3 with a simple premise - 3 numbers, lots of fun. We went with the obvious angle here, conjoined triplets in a series of joyous situations.

	





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		<title>Westpac - The People's Chopper</title>
				
		<link>https://adstomwrote.co.nz/Westpac-The-People-s-Chopper</link>

		<pubDate>Wed, 31 Jan 2018 18:47:21 +0000</pubDate>

		<dc:creator>Tom's ads</dc:creator>

		<guid isPermaLink="true">https://adstomwrote.co.nz/Westpac-The-People-s-Chopper</guid>

		<description>
	
The Westpac Chopper relies not only on money from Westpac, but also from donations from regular people. So we set about to reward their crucial contributions in the same way Westpac is rewarded - with sponsorship space on the side of the helicopter.
	


</description>
		
	</item>
		
		
	<item>
		<title>Speight's - Unfinished projects</title>
				
		<link>https://adstomwrote.co.nz/Speight-s-Unfinished-projects</link>

		<pubDate>Wed, 31 Jan 2018 18:41:32 +0000</pubDate>

		<dc:creator>Tom's ads</dc:creator>

		<guid isPermaLink="true">https://adstomwrote.co.nz/Speight-s-Unfinished-projects</guid>

		<description>
	
Speight’s wanted to put an end to the projects we start, but never finish. The un-mowed lawns, un-fenced gardens, the un-built treehouses and the un-extended decks. They figured all we need as an excuse to get our mates together and finish our unfinished projects, is beer.

	


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	<item>
		<title>Georgie Pie - Pie charts</title>
				
		<link>https://adstomwrote.co.nz/Georgie-Pie-Pie-charts</link>

		<pubDate>Wed, 31 Jan 2018 18:30:32 +0000</pubDate>

		<dc:creator>Tom's ads</dc:creator>

		<guid isPermaLink="true">https://adstomwrote.co.nz/Georgie-Pie-Pie-charts</guid>

		<description>
	Georgie Pie is a New Zealand institution, yet for years it existed only in our memories and the occasional ‘bring back Georgie Pie’ t-shirt. Then the impossible happened. It was coming back. We found an appropriately ridiculous way to advertise the return of a meat-filled national hero - pie charts.

	


</description>
		
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	<item>
		<title>SKY TV - History will be made</title>
				
		<link>https://adstomwrote.co.nz/SKY-TV-History-will-be-made</link>

		<pubDate>Wed, 31 Jan 2018 18:16:21 +0000</pubDate>

		<dc:creator>Tom's ads</dc:creator>

		<guid isPermaLink="true">https://adstomwrote.co.nz/SKY-TV-History-will-be-made</guid>

		<description>
	
The history of the Commonwealth games is littered with heroes. For a moment they stood at the pinnacle of human achievement, but every four years another group of athletes compete for the chance to outdo their heroics. We dramatised this passing of the baton with a race through the ages.
	

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	<item>
		<title>Lotto - Inflatable winners</title>
				
		<link>https://adstomwrote.co.nz/Lotto-Inflatable-winners</link>

		<pubDate>Wed, 31 Jan 2018 17:15:59 +0000</pubDate>

		<dc:creator>Tom's ads</dc:creator>

		<guid isPermaLink="true">https://adstomwrote.co.nz/Lotto-Inflatable-winners</guid>

		<description>
	
The feeling of winning is hard to pin down. It’s instant, it’s overwhelming, it’s infectious. It probably feels a lot like being one of those wacky-wavy-inflatable-advertising-people. For Lotto’s Christmas draw we re-imagined Lotto winners as enthusiastic blow-up air dancers.

	

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